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Amazon product search data – the next Big Thing

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If you want data on how consumers use Amazon to search for and buy products, we’ve got a new Amazon Product Search data service for you. Happy New Year – 2019 has got off to a rollicking start for keen Amazon watchers. Not content with building the world’s most valuable company, scaring the pants off [...]

A major new study into the online behaviour of Amazon users

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Amazon is a giant in online product search and purchase, with its influence and category reach growing all the time. The company’s latest move is a bold incursion into the grocery sector with its acquisition of Wholefoods and the recent launch of the Amazon Go convenience store format. Few people doubt that Amazon’s C-Suite crunched [...]

Want to break into a new market discovered by a competitor?

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We’re learning how to find and target another brand’s early adopters. My client is launching a product into a new category but they’re not first into this market. A competitor has recently established itself and generated big sales, which is great because it proves customer demand actually exists. We’re therefore more than curious to discover [...]

Colourtext Alerts

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What are Colourtext Alerts? Colourtext Alerts are a simple, low-cost way for media companies to drive revenue growth from local and regional advertisers. It’s a simple online service that delivers media sales leads, once a day, directly to an exec’s inbox or Salesforce account when local companies use social media to promote new products, services, [...]

Fighting back against Amazon

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Fighting back against Amazon – segmenting online shoppers in the US Market segmentation has been a nerdy personal passion for me since I worked on consumer magazines in the 90s and 00s. I got to create projects for Emap that explored new trends in music, luxury branding, technology and popular culture, which was ace. We [...]